Comment faire un Audit SEO en 11 étapes faciles avec Check-list

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If your goal is to improve your content’s visibility and relevance, an on-page SEO audit is invaluable, especially for content-heavy websites. They help you easily discover both on-site and off-page SEO related issues on your site. Almost all the tools mentioned here provide you useful recommendations on how to fix those issues for better rankings. We listed some of the best free and premium tools that you can use to perform site audits for website analysis.

seo audit

The next step before doing a deeper analysis is to check your organic traffic. Login to Google Search Console and view the “Search Results” report. Learn how to do an SEO audit of your website to identify problematic areas. Use our SEO audit checklist to fix issues and improve your SEO. Sometimes “penalties” come in the form of unknowns, without manual actions, and teams are left to try and figure out what issues may be causing a loss in rankings.

Step #3: Improve Your On-Page SEO

seo audit

Start by checking your page speed using Google’s free PageSpeed Insights tool. A page speed audit helps you identify exactly what’s slowing down your site and how to fix it. Then review it manually to check for issues like missing or duplicate URLs. That’s why proper internal linking can help boost your topical authority.

seo audit

We can use it to detect plagiarism, grammatical issues, spelling errors, and other issues that could interfere with your SEO results. Ubersuggest is an analytics tool that helps us with several areas of research. All SEO audit recommended tasks implemented on your site are the stepping stones for your site architecture SEO Anomaly to be fully optimized.

seo audit

When to perform an SEO audit?

seo audit

Before diving into the technical audit, there are a number of manual checks I recommend performing on any site. All-in-one SEOplatform for agencies, marketers, and SMEs looking to increase organic traffic. Another effective method is to review your existing content’s performance using Google Analytics and Google Search Console. Look for patterns in user queries and the performance of existing pages. Start by using tools like Google’s PageSpeed Insights to analyze these vitals. Remember that some errors, like (page with redirect) are expected.

  • Making even small updates to a page signals to Google that it should crawl that page.
  • The robots.txt file is arguably the most straightforward file on your website.
  • With these tools in place, you can get a substantial amount of data for a scrutinized website analysis.
  • But, if you are medium sized website and you noticed drop in traffic, perhaps it’s better to perform a timely audit and discover the root of the problem.

A free Semrush account lets you audit up to 100 URLs with Site Audit. Or you can use this link to access a 14-day trial on a Semrush Pro subscription. There are a few different tools out there to help you perform a site crawl. Before we move on to the next step, identify which pages on your site drive the most clicks from Google. Do this using the “Performance” report in Google Search Console.

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